Now based in New York but originally from Tuscaloosa, Alabama, Dajour is one of those people who (annoyingly) manages to turn to gold everything he touches. Still only 22 years old, he’s a rapper, singer, songwriter, and ghostwriter, and his music career is only going up. Formerly known as “King Buddha”, Dajour is the nephew of New York rapper, Jadakiss, one third of legendary hip hop group, The Lox. Dajour’s latest single, ‘Slow Wine’, has already amassed more than 400,000 streams on Spotify, and has a popping music video to match.
A passionate live performer, Dajour has built up a loyal fanbase due to his intimate live shows and personal connection by way of his music. He combines his soulful and energetic lyrics with an emotional voice and a melodic sound, and skilfully blends pop, rap, RnB, and a touch of Caribbean dancehall in order to come up with his own vibe.
Dajour is the co-owner of Label 9 Ent with his business partner Jose Torres, and released his self titled album last year. He’s also worked with the likes of Style P, and A Wise Guy, and has drawn comparisons to Drake, Torey Lanez, and Bryson Tiller.
The video for ‘Slow Wine’ starts out with Dajour hearing the song on the radio, and we follow him through his day, in Tampa, Florida. He sees his favourite girl walking along the boardwalk, and he sings ‘Slow Wine’ to her – the song is about her, and by the end of the clip we know that they’re going to get together. There’s a couple of really well choreographed dance scenes – one on the beach, and one in a club, and the bright colours and dance moves help to draw the listener/viewer in. Although on the surface ‘Slow Wine’ is about a simple romance, Dajour’s ultimate desire is to spread positive energy and good vibes in his music.
Check out Dajour on his official website.