With a short film shot by Dee Lenz, the new single by RockRackz, ‘Icky’, brings out the truth in a genuinelt fresh, fun, and validating way.
There’s no two ways about it – ‘Icky’ is a stoner anthem. Intoxicating, if you will. It’s light on its feet, stretching forward to the summer that’s to come, opening with its tropical reggae feels, before bringing on a trap cut that’s immediately grooving. Smoke might not be your thing, but it’s impossible to resist vibing with the idea of stretching out on a towel on the beach, where the weather is just right, and the salty air is the perfect soak for a mellow aroma. With stripped back instrumentation, including rubbery 808s, and crispy snares, each bar floats blissgfully over the melody, while RockRackz lands every line with laid-back precision.
The track is accompanied by a short film, that opens with a doorbell chiming, a cue for the hungry customer to open the door to a pair of “Icky Eats” delivery drivers, giggling suspiciously. It’s easy to work out it’s not just food they deliver. They hand over a bag, and shuffle on their way, as the video dissolves to RockRackz sparking one up.
Every shot in the clip revolves around our star, whether he’s gaming with friends, manning a food truck stocked with “Icky Burgers” and “Icky Sweets,” or lounging on its rooftop. He commands attention without ever having to ask for it, and gives viewers a glimpse into his growing creativity, conviction, and undeniable star power.
Watch the music video for ‘Icky’ below, and find out more about RockRackz and his music online on his official website, YouTube, Facebook, Twitter, Instagram, and TikTok.
