Vinylly is an app that bases dating recommendations on our listening habits, capitalising on the idea that the songs we love reflect our personalities, the people we are, and those things we value. We get to see the app in action, in the video for ‘Just Believe’, the new single from electronic artists, tyDi and JES.
tyDi is a young electronic producer with a gift for coming up with the perfect orchestral settings, as well as a natural affinity for expressive vocalists. JES meanwhile has a long singing and songwriting history, having come up with some of the most successful dance tracks. They’re a perfect match, their talents bring out the best in each other, and ‘Just Believe’ reminds us that, although each artist is great alone, together they’re a force to be reckoned with.
‘Just Believe’ for JES sees the continuation of a winning streak which has so far included collaborations and remixes with dance legends such as Tiesto, Kaskade, BT, and Armin van Buuren. Since her breakout hit, ‘As The Rush Comes’, which saw her collaborate with EDM combo Motorcycle, JES has earned accolades aplenty, including three Grammy nominations, IDMAs, and the prestigious International Songwriting Competition. More recently, JES has demonstrated her immense flexibility and broad vision, drawing from rock, acoustic folk, and experimental music. But, her heart belongs to electronic music, and tracks like ‘Just Believe’ show her at her best.
In contrast, tyDi is an Australian award winning master composer, engineer. record producer, curator and dance music visionary, with more than 15 years worth of music industry accolades and experience under his belt. He is forever attempting to push musical and creative barriers, with ‘Just Believe’ just the latest in his extensive discography on labels like Republic and Armada. To date his releases have seen him top global charts, garnering more than 25 million Spotify streams and 1 million YouTube views. His acclaimed collaboration last year with Grammy-winning composer Christopher Tin, resulted in the epic album, ‘Collide’, receiving plaudits from Dancing Astronaut, DJMag, and The LA Times, as well as placement on Friday Cratediggers and New Music Friday USA Spotify playlists. Additonally it hit both the Billboard Dance and Classical charts. tyDi has also collaborated with trance music legend Andy Moor, and producer Matt Fax, among many others.
The video for ‘Just Believe’ serves as a statement of faith in the beauty of relationships and the transcendent glory of togetherness. The clip suggests that our romantic failures are nothing but preludes to the magic that happens when we truly meet our matches. Can music really facilitate coupling up? tyDi and JES certainly think so. The Vinylly app is visualized as an old-school record store on a hip Southern California street, and there, we encounter the clientele: six stylish young people whose prior dates haven’t exactly worked out. They’re not unlovable; they just need a little guidance, and hints provided by the crates they’re browsing together.
You can watch the video for ‘Just Believe’ below, and catch up with tyDi and JES online on JES’s official website, tyDi’s official website, Facebook (JES), (tyDi), Twitter (JES), (tyDi), Instagram (JES), (tyDi), and TikTok.