Their name says it all – they’re Young, they’re Rich, and they’re Kids. Brisk and DayDay are “brothers from another mother”, and although they’re still quite young, these Southern California teens have a lot of wisdom packed into them. The pair who met in 2013 and have been inseparable ever since, take each day as it comes, because so far as they’re concerned, each day means another new win for their music.
Rather than flirt with danger and the fast life, like so many of their friends, Brisk and DayDay instead decided to use their music as an outlet. They discovered that their freestyling changed the game for them when crowds began to gather to listen to their rhymes.
The video for new single, ‘Amber Alert’, directed by Nitro-Geez, sees Brisk and DayDay at a party in a mansion, thrown by someone super rich. They’re working as security on the door, but as the guests are starting to clear out, our Young Rich Kidz are just getting started. Drinking, smoking, splashing money about, they’re acting as if they own the place. Who knows? Maybe they do? In any case, they’re having a grand time with their crew, and all the while spitting out those bars which are going to see them reach the top. The beat will get you hooked, and the video will entrance, as you try and work out who’s really in charge – maybe it was their party after all! One thing’s for certain, they’re having a great time of it.