Oohyah – A New Way To Stream, Favouring Artists And Labels

If you’re an independent artist or a small label, you’ll be aware of how difficult it is to make any money back from streaming music these days. Even signed artists are struggling – last August legendary singer songwriter David Crosby tweeted what artists are paid per stream, with the highest paying out $0.019 per stream. Another legend, Peter Frampton, replied that he received $1700 payment in return for 55 million streams of his 1975 classic, ‘Baby I Love Your Way’.

Never fear! There’s a new streaming solution, which is designed to supercharge, and monetise the careers of artists. OohYah isn’t just another streaming service. Instead, they’ve turned the subscription model on its head, favouring the artists and labels instead of the streaming company. Oohyah allows fans to truly support their faves.

Although musicians are artists, it’s still a job. Bills still need to be paid, and no artist wants to have to work a day job in order to sustain a music career, but sometimes it has to be done. This is where OohYah comes in. For smaller creators, switching to OohYah might make the difference between having to work a part time job and working full time in music. For bigger artists, it could well lead to a more substantial income, allowing you to be paid what you deserve.

Many streaming platforms will send you a one-off payment in exchange for the rights to stream your music – that’s fine in the short term, but it’s difficult to spread that payment over a longer period. What is different about OohYah is that you are paid every single month, allowing you to have a monthly income.

With OohYah, your fans join for free, and subscribe to you, the artist. They then gain access to your music, once they agree to pay a monthly price – set by you. In return, OohYah asks you to pay a tiny fee, but you get to keep the vast majority of the payment for yourself.

You don’t surrender your creative freedom, which is often the drawback to dealing with big businesses. With OohYah you are in the driver’s seat, and you are given the flexibility to serve yourself, your fans, and nobody else. OohYah allows you to choose the fee your fans pay, and what they get in return. Fans also know that their money is going to you – not to the streaming platform.

It’s a win-win situation!

You can find out more about OohYah from their official website, Facebook, Twitter, and Instagram.

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About the author

Lisa has been writing for over 20 years, starting as the entertainment editor on her university newspaper. Since then she's written for Popwrapped, Maximum Pop, Celebmix, and ListenOnRepeat.

Lisa loves all good music, with particular fondness for Jedward and David Bowie. She's interviewed Edward Grimes (Jedward), Kevin Godley, Trevor Horn, Paul Young, Peter Cox (Go West), Brendan B Brown (Wheatus), Bruce Foxton (The Jam), among many many more. Lisa is also available for freelance writing - please email lisa@essentiallypop.com

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