Montreal based band The Franklin Electric drop the video for their new single ‘Burning Flame’, taken from the quartet’s second LP ‘Blue Ceilings’ which was released via Indica Records earlier this year.
‘Burning Flame’, the third song from the melodic 11-track LP (available via Indica Records and iTunes), is haunting and soulful, with its country vibe. The music video which features an all Canadian production team, was filmed in Toronto.
Talking about the song and video, the band’s frontman Jon Matte said,
“This was a spontaneous last-minute addition to the record about the fire that feeds us and brings us to do all the things we do or ignore the things we don’t do but wish we had. A voice inside most of us that can easily be ignored but the burn is a constant reminder.
This video was all about the casting! I walked in the day of the shoot and met George, who plays the main role in this music video. He is the most endearing, honest, pure, yet driven 17-year-old kid I have ever met. From that moment I was sold on the director’s story & concept. I invite you to meet George for yourself.”
Check out the video for ‘Burning Flame’ at their performance for Sofar London back in April:
The 4-piece who has amassed more than 5 million streams on Spotify and Deezer start their tour in Europe next week, which includes a performance at The Troubadour, London on 28th September, followed by Canadian dates this autumn.
Find your tickets for The Troubadour concert here.