On 12th June 1970 one of Britain’s finest bands, The Kinks, released a ground breaking song that would further cement their place in history, ‘Lola’. This week The Kinks and BMG launch #LolaDay to celebrate 50 years of this seminal single. Fans will be able to ‘Lolafy’ their individual photos with 10 new custom made stickers available via The Kinks’ website. Throughout the day some of the finest acts around will release their interpretations of the track via The Kinks’ channels.