Sun Machine release their new video for their single ‘The Loudest Of Them’, a flurry of haze and dream like images that piece together perfectly with the indie psychedelic sound of the Brighton based four piece. The single was released earlier this month and it is already receiving plenty of radio support and being recognized by DIY, The Line Of Best Fit, Clash, and more.
Sun Machine spent some time on Lightship 95; the only recording studio floating down the River Thames, and worked intently with resident engineer Ben Phillips to perfect their production skills. As a result, Sun Machine has crafted an extremely memorable brand of psych-pop with their dense layering of melody, catchy pop choruses, and heavily effected sounds. The video for ‘The Loudest Of Them’ is the perfect compliment to the swirling tune of Sun Machine with its hazy colored collage of video clips and obscure camera angles enhancing the vintage and psychedelic nostalgia of the song.
“‘The Loudest Of Them’ wraps itself in all levels of influence – from 60s pop, to 90s bagginess, to the bobbing waves of the River Thames, upon which the track was recorded – things are soon skyward, though, with a clear dedication to gut-punching melody and a chorus that’d make even the hardiest chart-botherer quake in their boots.” DIY
 “Sun Machine make psych-pop that places equal emphasis on both sides of the hyphen. Extravagant psychedelic sounds with stratospheric melodies.” – Clash
To stream the ‘The Loudest Of Them’ by Sun Machine check out their Soundcloud or YouTube below. Also take a look at the bands Facebook, iTunes, and Twitter.