Back in the 1990s, The Cry released their first full length album, ‘Beautiful Reasons’. They won over the hearts and minds of a whole generation of skateboarders, who fell in love with them after hearing them in H-Street Skateboards’ video, ‘Hokus Pokus’. From there, they found themselves getting more and more attention, and courted by a major label. But rather than do what most others would do, and sign up their way to fame and fortune, they went completely the opposite way…and vanished.
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