In just over a decade, digital streaming has transformed the music industry. Gone are the days when physical album sales or even digital downloads ruled the charts. Today, platforms like Spotify, Apple Music, and YouTube dominate how we consume music. According to data from the World Economic Forum, streaming accounts for more than 65% of global music revenues, making it the single most powerful force in the industry. This digital shift has redefined not only how new music is released and promoted, but also how older music—known as the back catalogue—is managed and monetized.
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