{"id":77110,"date":"2022-08-04T12:45:26","date_gmt":"2022-08-04T10:45:26","guid":{"rendered":"https:\/\/essentiallypop.com\/epop\/?p=77110"},"modified":"2022-08-04T12:45:27","modified_gmt":"2022-08-04T10:45:27","slug":"new-hit-alert-salt-ashes-didnt-see-it-coming","status":"publish","type":"post","link":"https:\/\/essentiallypop.com\/epop\/2022\/08\/new-hit-alert-salt-ashes-didnt-see-it-coming\/","title":{"rendered":"NEW HIT ALERT: Salt Ashes &#8216;Didn&#8217;t See It Coming&#8217;"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\">For the year&#8217;s second release, London-based singer\/songwriter Salt Ashes follows up &#8216;Body Says&#8217; with her unusual take on a love song with her signature dark synth-pop melodies on &#8216;Didn&#8217;t See It Coming.&#8217;&nbsp;<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Since her debut in 2016, Veiga Sanchez, mostly referred to as Salt Ashes, unleashed a glorious career, coining her signature sound while staying true to her own and receiving critical acclaim from the likes of The Guardian, DIY, Wonderland, Billboard, MTV, Clash, Line of Best Fit and NOISEY.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8216;Didn&#8217;t See It Coming&#8217; is an electrifying record, encapsulating Salt Ashes&#8217;\u00a0 love-struck tale worth a pause in life and everything that comes to it. Salt Ashes elaborates: <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>&#8220;Didn&#8217;t See It Coming&#8217; is my f*cked up version of a love song. It&#8217;s how an unexpected love managed to pull me away from a way of life I thought I wasn&#8217;t ready to leave until they slapped me in the face&#8230; metaphorically, of course.&#8221;\u00a0<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">With the success of her latest 2021 album &#8216;Killing My Mind&#8217; reaching Top 5 position on the Music Week Pop Club Charts,&#8217; Salt Ashes&#8217; future seems to be brighter than ever. For any Salt Ashes live action, mark your calendars for the 20th of August for the Notting Hill Arts Club, where the songstress will perform her best of, including the new offering &#8216;Didn&#8217;t See It Coming.&#8217;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2018Didn\u2019t See It Coming\u2019 is out now.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-spotify wp-block-embed-spotify wp-embed-aspect-21-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Spotify Embed: Didn&amp;apos;t See It Coming\" style=\"border-radius: 12px\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed\/track\/1Q3VZWx6vTQL6LiFTcnZOL?si=d04be729a727442b&#038;utm_source=oembed\"><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>For the year&#8217;s second release, London-based singer\/songwriter Salt Ashes follows up &#8216;Body Says&#8217; with her unusual take on a love song with her signature dark synth-pop melodies on &#8216;Didn&#8217;t See It Coming.&#8217;\u00a0<\/p>\n","protected":false},"author":48,"featured_media":77112,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"For the year's second release, London-based singer\/songwriter Salt Ashes follows up 'Body Says' with her unusual take on a love song with her signature dark synth-pop melodies on 'Didn't See It Coming.'\u00a0","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[7,9,21453,21445,21446],"tags":[2021,29713,689,5146,77,370,29712,10677],"class_list":["post-77110","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-music","category-new-releases","category-new-singles","category-reviews","category-single-reviews","tag-dance-music","tag-didnt-see-it-coming","tag-love","tag-love-song","tag-new-release","tag-new-single","tag-salt-ashes","tag-single-review"],"jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/p5yMhl-k3I","jetpack-related-posts":[{"id":80307,"url":"https:\/\/essentiallypop.com\/epop\/2023\/02\/hit-alert-salt-ashes-heart-attack\/","url_meta":{"origin":77110,"position":0},"title":"HIT ALERT: Salt Ashes &#8216;Heart Attack&#8217;","author":"Polly Havelock","date":"22\/02\/2023","format":false,"excerpt":"Salt Ashes is back, back again. After receiving praise from Sir Elton John on his radio show for her pulsating dance hit 'Didn't See It Coming,' Salt Ashes begins the year with a bang. For her return, Salt Ashes narrates the intense lust of longing for someone you are not\u2026","rel":"","context":"In &quot;Music&quot;","block_context":{"text":"Music","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2023\/02\/Salt-Ashes-Heart-Attack-Cover-Art.jpg?fit=1200%2C1200&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2023\/02\/Salt-Ashes-Heart-Attack-Cover-Art.jpg?fit=1200%2C1200&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2023\/02\/Salt-Ashes-Heart-Attack-Cover-Art.jpg?fit=1200%2C1200&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2023\/02\/Salt-Ashes-Heart-Attack-Cover-Art.jpg?fit=1200%2C1200&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2023\/02\/Salt-Ashes-Heart-Attack-Cover-Art.jpg?fit=1200%2C1200&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":89909,"url":"https:\/\/essentiallypop.com\/epop\/2025\/02\/salt-ashes-pays-a-touching-tribute-to-her-late-father-with-heartfelt-new-single-10-2\/","url_meta":{"origin":77110,"position":1},"title":"Salt Ashes Pays A Touching Tribute To Her Late Father With Heartfelt New Single &#8217;10 + 2&#8242;","author":"Polly Havelock","date":"12\/02\/2025","format":false,"excerpt":"Brighton-based songwriter Salt Ashes has returned with her most raw and vulnerable work to date with the poignant '10+2,' a heartfelt tribute to her late father. Diverting from her typical synth-pop sound, Salt Ashes strips back to the basics, uncovering the depth of her loss in this beautifully touching number.","rel":"","context":"In &quot;Music&quot;","block_context":{"text":"Music","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2025\/02\/IMG_2107-scaled.jpg?fit=900%2C1200&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2025\/02\/IMG_2107-scaled.jpg?fit=900%2C1200&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2025\/02\/IMG_2107-scaled.jpg?fit=900%2C1200&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2025\/02\/IMG_2107-scaled.jpg?fit=900%2C1200&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":89240,"url":"https:\/\/essentiallypop.com\/epop\/2024\/12\/salt-ashes-releases-symbolic-video-for-new-single-bad-things-right\/","url_meta":{"origin":77110,"position":2},"title":"Salt Ashes Releases Symbolic Video For New Single &#8216;Bad Things Right&#8217;","author":"Polly Havelock","date":"05\/12\/2024","format":false,"excerpt":"Electro-pop artist Salt Ashes continues to captivate with her bold lyrical themes and evocative style, as evidenced by her latest single, 'Bad Things Right'. Featuring dark, riveting production and edgy vocals, Salt Ashes delivers each spirited chorus with finesse, creating a track that is both infectious and deeply thought-provoking.","rel":"","context":"In &quot;Music&quot;","block_context":{"text":"Music","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2024\/12\/salt-ashes-sc.jpg?fit=804%2C1200&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2024\/12\/salt-ashes-sc.jpg?fit=804%2C1200&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2024\/12\/salt-ashes-sc.jpg?fit=804%2C1200&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2024\/12\/salt-ashes-sc.jpg?fit=804%2C1200&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":88989,"url":"https:\/\/essentiallypop.com\/epop\/2024\/11\/salt-ashes-releases-a-gothic-synth-pop-masterpiece-with-a-rebellious-soul-bad-things-right\/","url_meta":{"origin":77110,"position":3},"title":"Salt Ashes Releases a Gothic Synth-Pop Masterpiece with a Rebellious Soul, &#8216;Bad Things Right&#8217;","author":"Polly Havelock","date":"15\/11\/2024","format":false,"excerpt":"Salt Ashes has never been one to shy away from bold creative statements, and her latest single, 'Bad Things Right', is no exception. This darkly atmospheric track finds the Brighton-based artist fully embracing her inner anti-heroine, delivering a brooding anthem of rebellion and defiance.","rel":"","context":"In &quot;Music&quot;","block_context":{"text":"Music","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2024\/11\/DE9A1133_pp-scaled.jpg?fit=1200%2C725&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2024\/11\/DE9A1133_pp-scaled.jpg?fit=1200%2C725&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2024\/11\/DE9A1133_pp-scaled.jpg?fit=1200%2C725&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2024\/11\/DE9A1133_pp-scaled.jpg?fit=1200%2C725&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2024\/11\/DE9A1133_pp-scaled.jpg?fit=1200%2C725&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":90119,"url":"https:\/\/essentiallypop.com\/epop\/2025\/02\/interview-salt-ashes-shares-the-story-behind-poignant-new-single-102\/","url_meta":{"origin":77110,"position":4},"title":"INTERVIEW: Salt Ashes Shares The Story Behind Poignant New Single &#8217;10+2&#8242;","author":"Polly Havelock","date":"27\/02\/2025","format":false,"excerpt":"Salt Ashes, AKA Veiga Sanchez, has unveiled '10+2,' a moving tribute to her father. As her most raw and intimate single to date, she steps away from her electronic roots and delves into an intimate acoustic sound that beautifully captures the depth of her love and grief. We caught up\u2026","rel":"","context":"In &quot;Interviews&quot;","block_context":{"text":"Interviews","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/interviews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2025\/02\/Veiga-Yusuf-1.jpg?fit=997%2C1200&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2025\/02\/Veiga-Yusuf-1.jpg?fit=997%2C1200&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2025\/02\/Veiga-Yusuf-1.jpg?fit=997%2C1200&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2025\/02\/Veiga-Yusuf-1.jpg?fit=997%2C1200&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":89306,"url":"https:\/\/essentiallypop.com\/epop\/2024\/12\/bad-things-right-salt-ashes-talks-defiant-new-single\/","url_meta":{"origin":77110,"position":5},"title":"Bad Things Right: Salt Ashes Talks Defiant New Single","author":"Polly Havelock","date":"18\/12\/2024","format":false,"excerpt":"Salt Ashes talks to us about her new single, 'Bad Things Right'.","rel":"","context":"In &quot;Interviews&quot;","block_context":{"text":"Interviews","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/interviews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2024\/12\/salt-ashes-sc.jpg?fit=804%2C1200&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2024\/12\/salt-ashes-sc.jpg?fit=804%2C1200&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2024\/12\/salt-ashes-sc.jpg?fit=804%2C1200&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2024\/12\/salt-ashes-sc.jpg?fit=804%2C1200&ssl=1&resize=700%2C400 2x"},"classes":[]}],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2022\/08\/2.-DSIC-PRESS-scaled.jpg?fit=1707%2C2560&ssl=1","_links":{"self":[{"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/posts\/77110","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/users\/48"}],"replies":[{"embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/comments?post=77110"}],"version-history":[{"count":0,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/posts\/77110\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/media\/77112"}],"wp:attachment":[{"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/media?parent=77110"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/categories?post=77110"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/tags?post=77110"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}