{"id":73008,"date":"2021-12-14T11:53:32","date_gmt":"2021-12-14T11:53:32","guid":{"rendered":"https:\/\/essentiallypop.com\/epop\/?p=73008"},"modified":"2021-12-14T11:53:32","modified_gmt":"2021-12-14T11:53:32","slug":"duran-duran-announce-first-official-nft-collaboration-with-a-i-artist-huxley","status":"publish","type":"post","link":"https:\/\/essentiallypop.com\/epop\/2021\/12\/duran-duran-announce-first-official-nft-collaboration-with-a-i-artist-huxley\/","title":{"rendered":"Duran Duran Announce First Official NFT Collaboration With A.I. Artist, Huxley"},"content":{"rendered":"\n<h4 class=\"has-text-align-left has-text-align-justify wp-block-heading\">Today, multi-platinum, award-winning British music icons, Duran Duran, announced the launch of their latest endeavour: 100 unique NFTs, created by an Artificial Intelligence (A.I.) named Huxley, with whom the band collaborated on the music video for their debut single, INVISIBLE, from their recently released studio album, FUTURE PAST.&nbsp;<br><br><strong>The exclusive <em>INVISIBLE Collection<\/em> will become available&nbsp;on Thursday, December 16th&nbsp;at 1 pm EST \/ 6 pm GMT on the OpenSea platform.&nbsp; The 100 (1 of 1) stunning NFTs will be released by CUB3 in conjunction with LA based Gabba Gallery, priced at .2 Ethereum.&nbsp;<\/strong><\/h4>\n\n\n\n<p class=\"has-text-align-left has-text-align-justify\">The official film for Duran Duran\u2019s \u2018<strong>INVISIBLE\u2019, <\/strong>which made headlines around the world, was the first collaboration of its kind, between artists in different planes of existence. In a ground-breaking, world first,<strong> Huxley <\/strong>\u2013 a unique dreamer with its own A.I brain &#8211; took the concepts that are rooted in human language and iconic symbolism and translated them into provocative and daring imagery, creating a new form of visual discourse that is quite remarkable. The result was a haunting and memorable music video, from which the NFT collection has been curated. Watch the original music video below<strong>.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-4-3 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"epyt-video-wrapper\"><div  style=\"display: block; margin: 0px auto;\"  id=\"_ytid_28425\"  width=\"640\" height=\"480\"  data-origwidth=\"640\" data-origheight=\"480\"  data-relstop=\"1\" data-facadesrc=\"https:\/\/www.youtube.com\/embed\/SMCd5zrsFpE?enablejsapi=1&#038;origin=https:\/\/essentiallypop.com&#038;autoplay=0&#038;cc_load_policy=0&#038;cc_lang_pref=&#038;iv_load_policy=1&#038;loop=0&#038;rel=0&#038;fs=1&#038;playsinline=0&#038;autohide=2&#038;theme=dark&#038;color=red&#038;controls=1&#038;disablekb=0&#038;\" class=\"__youtube_prefs__ epyt-facade epyt-is-override  no-lazyload\" data-epautoplay=\"1\" ><img data-recalc-dims=\"1\" decoding=\"async\" data-spai-excluded=\"true\" class=\"epyt-facade-poster skip-lazy\" loading=\"lazy\"  alt=\"Duran Duran - &quot;INVISIBLE&quot; (Official Music Video)\"  src=\"https:\/\/i0.wp.com\/i.ytimg.com\/vi\/SMCd5zrsFpE\/maxresdefault.jpg?w=640&#038;ssl=1\"  \/><button class=\"epyt-facade-play\" aria-label=\"Play\"><svg data-no-lazy=\"1\" height=\"100%\" version=\"1.1\" viewBox=\"0 0 68 48\" width=\"100%\"><path class=\"ytp-large-play-button-bg\" d=\"M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z\" fill=\"#f00\"><\/path><path d=\"M 45,24 27,14 27,34\" fill=\"#fff\"><\/path><\/svg><\/button><\/div><\/div>\n<\/div><\/figure>\n\n\n\n<p class=\"has-text-align-left has-text-align-justify\">Huxley\u2019s A.I. \u2018mind\u2019 was developed by Nested Minds Networks, based on what we know about how the cognitive and emotional processes of human beings work.&nbsp; <strong>Huxley <\/strong>creates and dreams much as a person does, and using an established technique called \u2018active inference,\u2019 which was originally created by <strong>Karl Friston<\/strong> (one of the most influential neuroscientists in history), the members of Duran Duran were able to explore the complex dreamscapes that Huxley imagined from the lyrics and emotional tone of the song.&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-left has-text-align-justify\">Los Angeles based Gabba Gallery, in conjunction with CUB3, will launch the unique collaboration on OpenSea.&nbsp; Gabba founder and curator Jason Ostro is an innovator in the NFT space, having produced many successful projects, including several photography collections.<\/p>\n\n\n\n<p class=\"has-text-align-left has-text-align-justify\">On Wednesday 15 December, at 6 pm GMT, 1 pm EST, Duran Duran co-founder and keyboardist, Nick Rhodes, will take to Twitter Spaces to discuss the project for an hour.<\/p>\n\n\n\n<p class=\"has-text-align-left has-text-align-justify\">For more Information see the collaboration&#8217;s  <a rel=\"noreferrer noopener\" href=\"http:\/\/duranduranxhuxley.com\" target=\"_blank\">official website<\/a>, <a rel=\"noreferrer noopener\" href=\"http:\/\/twitter.com\/gabbagallery\" data-type=\"URL\" data-id=\"twitter.com\/gabbagallery\" target=\"_blank\">Twitter<\/a>, and <a rel=\"noreferrer noopener\" href=\"https:\/\/discord.gg\/Ej7NaVbg\" target=\"_blank\">Discord<\/a>.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today, multi-platinum, award-winning British music icons, Duran Duran, announced the launch of their latest endeavour: 100 unique NFTs, created by an Artificial Intelligence (A.I.) named Huxley, with whom the band collaborated on the music video for their debut single, INVISIBLE, from their recently released studio album, FUTURE PAST.\u00a0<\/p>\n<div class='heateor_sss_sharing_container 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PAST.\u00a0\n","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[28494,28495],"tags":[1790,920,28493,25415,77,28492],"class_list":["post-73008","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nft","category-nft-music","tag-art","tag-duran-duran","tag-future-past","tag-invisible","tag-new-release","tag-nft"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2021\/12\/Duran-Duran-and-Huxley.jpg?fit=800%2C800&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p5yMhl-iZy","jetpack-related-posts":[{"id":60682,"url":"https:\/\/essentiallypop.com\/epop\/2020\/03\/duran-duran-announced-as-final-bst-hyde-park-headliner-12-july-2020\/","url_meta":{"origin":73008,"position":0},"title":"DURAN DURAN Announced As Final BST Hyde Park Headliner &#8211; 12 July 2020","author":"Essentially Pop","date":"10\/03\/2020","format":false,"excerpt":"Duran Duran are the final headliners for American Express presents BST Hyde Park 2020. One of the most iconic and ground-breaking bands to come out of the UK in the past four decades, Duran Duran will close this year\u2019s BST Hyde Park in London\u2019s greatest outdoor venue on Sunday 12th\u2026","rel":"","context":"In &quot;Festivals&quot;","block_context":{"text":"Festivals","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/festivals\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2020\/03\/duran-duran-1.jpg?fit=960%2C505&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2020\/03\/duran-duran-1.jpg?fit=960%2C505&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2020\/03\/duran-duran-1.jpg?fit=960%2C505&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2020\/03\/duran-duran-1.jpg?fit=960%2C505&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":78863,"url":"https:\/\/essentiallypop.com\/epop\/2022\/11\/duran-duran-announce-2023-headline-uk-ireland-arena-tour-new-docu-concert-film-airs-globally-from-december\/","url_meta":{"origin":73008,"position":1},"title":"Duran Duran Announce 2023 Headline UK &amp; Ireland Arena Tour, New Docu-Concert Film Airs Globally From December","author":"Essentially Pop","date":"21\/11\/2022","format":false,"excerpt":"2022 has seen Duran Duran celebrate a landmark year. The band have just been inducted into the Rock & Roll Hall Of Fame, a career peak that follows a summer live season of epic proportions.","rel":"","context":"In &quot;Album Of The Week&quot;","block_context":{"text":"Album Of The Week","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/album-of-the-week\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2022\/11\/duran-duran-tour.png?fit=1200%2C630&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2022\/11\/duran-duran-tour.png?fit=1200%2C630&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2022\/11\/duran-duran-tour.png?fit=1200%2C630&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2022\/11\/duran-duran-tour.png?fit=1200%2C630&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2022\/11\/duran-duran-tour.png?fit=1200%2C630&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":66531,"url":"https:\/\/essentiallypop.com\/epop\/2020\/11\/bst-hyde-park-announce-duran-duran-in-their-only-london-show-for-2021\/","url_meta":{"origin":73008,"position":2},"title":"BST Hyde Park Announce Duran Duran In Their Only London Show For 2021","author":"Essentially Pop","date":"30\/11\/2020","format":false,"excerpt":"BST Hyde Park are proud to announce that Duran Duran will be performing next year, in their only London show for 2021. 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Hosted and produced by the Starman's longest serving band member Mike Garson,\u00a0Just For One Day will also mark five years\u2026","rel":"","context":"In &quot;Concerts&quot;","block_context":{"text":"Concerts","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/concerts\/"},"img":{"alt_text":"David Bowie Low cover","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2020\/12\/2020-04-10_ent_58251437_I1.jpg?fit=1200%2C677&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2020\/12\/2020-04-10_ent_58251437_I1.jpg?fit=1200%2C677&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2020\/12\/2020-04-10_ent_58251437_I1.jpg?fit=1200%2C677&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2020\/12\/2020-04-10_ent_58251437_I1.jpg?fit=1200%2C677&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2020\/12\/2020-04-10_ent_58251437_I1.jpg?fit=1200%2C677&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":24578,"url":"https:\/\/essentiallypop.com\/epop\/2016\/12\/tremble-want-me-to-want-me\/","url_meta":{"origin":73008,"position":4},"title":"Tremble \u201cWant Me To Want Me\u201d","author":"Lisa Hafey","date":"01\/12\/2016","format":false,"excerpt":"Tremble began with the chance encounter between Kelly Sweet and songwriter\/producer\/musicians Haywire and Ajax, known for their work with Miley Cyrus and Duran Duran respectively, in the backyard of Eric Vetro, himself the famed vocal guru to Pink, and Muse's Matt Bellamy.","rel":"","context":"In &quot;New Releases&quot;","block_context":{"text":"New Releases","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/new-releases\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2016\/12\/Tremble.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2016\/12\/Tremble.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2016\/12\/Tremble.jpg?fit=1200%2C800&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2016\/12\/Tremble.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2016\/12\/Tremble.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":71838,"url":"https:\/\/essentiallypop.com\/epop\/2021\/10\/alexandra-duran-releases-debut-single-volvi-a-empezar\/","url_meta":{"origin":73008,"position":5},"title":"Alexandra Duran Releases Debut Single, &#8216;Volvi A Empezar&#8217;","author":"Lisa Hafey","date":"13\/10\/2021","format":false,"excerpt":"Written while she was sick and couldn't sing, 'Volvi A Epezar' is the debut single from Latin Pop singer songwriter, Alexandra Duran. 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