{"id":49606,"date":"2019-05-03T12:46:52","date_gmt":"2019-05-03T11:46:52","guid":{"rendered":"http:\/\/essentiallypop.com\/epop\/?p=49606"},"modified":"2019-05-03T13:54:55","modified_gmt":"2019-05-03T12:54:55","slug":"gabrielle-aplin-releases-video-for-nothing-really-matters","status":"publish","type":"post","link":"https:\/\/essentiallypop.com\/epop\/2019\/05\/gabrielle-aplin-releases-video-for-nothing-really-matters\/","title":{"rendered":"Gabrielle Aplin Releases Lush Video For &#8216;Nothing Really Matters&#8217;"},"content":{"rendered":"<h4 style=\"text-align: justify;\"><strong>Gabrielle Aplin has released the music video for new single, &#8216;Nothing Really Matters&#8217;.<\/strong><\/h4>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<!-- Random Ad stuff --><br \/>\n<ins class=\"adsbygoogle\" style=\"display: block;\" data-full-width-responsive=\"true\" data-ad-format=\"auto\" data-ad-slot=\"3107208401\" data-ad-client=\"ca-pub-2076862002005673\"><\/ins><\/p>\n<p><script>\n(adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<p style=\"text-align: justify;\">The enchanting video is an artistic representation of the varying degrees of mental state that come with self-acceptance.<\/p>\n<p style=\"text-align: justify;\">Regarding the video Gabrielle says,<\/p>\n<blockquote>\n<p style=\"text-align: justify;\">\u201cIt was really great to work with director Joe Connor again. I wanted to make something that represented\u00a0the different mind-sets and feelings involved with letting go, or opening up and taking a risk. Reflecting the anxiety, excitement, confidence, restlessness and hesitance. Joe drew inspiration from the single artwork as a starting point to create a video that felt like a series of still-lifes and photographic portraiture brought to life with the dancers, dressed in padlocks and keys to symbolise unlocking and opening up.\u201d<\/p>\n<\/blockquote>\n<p style=\"text-align: justify;\">\u2018Nothing Really Matters\u2019 features gleaming glacial production from Lostboy (Mabel, Anne-Marie, Liam Payne) and finds Gabrielle celebrating positivity and self-love.<\/p>\n<p style=\"text-align: justify;\">Explaining the single Gabrielle says,<\/p>\n<blockquote>\n<p style=\"text-align: justify;\">\u201c\u2018Nothing Really Matters\u2019 is about the battle between the excitement of wanting to open up, and the fear of opening up.\u00a0I was having one of those days where I questioned the validity and importance of everything around me, and how much time, energy and thought I gave to things that really, didn\u2019t matter. It\u2019s about focusing on what\u2019s really important to you.<\/p>\n<p style=\"text-align: justify;\">\u201cI wanted to push myself vocally, challenge the way I think about structure in a song, experiment with how I say what I need to say lyrically, whilst still focusing on what it is that makes me the artist I am. This song has really pushed me and surprised me and I\u2019m so excited to release it into the world!\u201d<\/p>\n<\/blockquote>\n<p style=\"text-align: justify;\">\u2018Nothing Really Matters\u2019 follows the release of <a href=\"https:\/\/www.youtube.com\/watch?v=wAUC_pm-zlc\" target=\"_blank\" rel=\"noopener\">\u2018My Mistake\u2019<\/a> late last year, which saw Gabrielle strip back on production and bare her soul on the searingly honest and beautiful piano ballad.<\/p>\n<p style=\"text-align: justify;\">The songs are taken from her forthcoming third album, due for release later this year through AWAL. The major global deal is a new partnership between AWAL and Gabrielle\u2019s own successful label Never Fade Records.<\/p>\n<p style=\"text-align: justify;\">Gabrielle Aplin has been announced to perform at Glastonbury Festival on the Acoustic Stage as well as Boardmasters Festival and OnBlackheath. She has more live dates to be announced soon.<\/p>\n<div class=\"epyt-video-wrapper\">\n<div  style=\"display: block; margin: 0px auto;\"  id=\"_ytid_49993\"  width=\"640\" height=\"360\"  data-origwidth=\"640\" data-origheight=\"360\"  data-relstop=\"1\" data-facadesrc=\"https:\/\/www.youtube.com\/embed\/tmqFcv9NkBk?enablejsapi=1&#038;origin=https:\/\/essentiallypop.com&#038;autoplay=0&#038;cc_load_policy=0&#038;iv_load_policy=1&#038;loop=0&#038;fs=1&#038;playsinline=1&#038;controls=1&#038;disablekb=0&#038;color=red&#038;cc_lang_pref=&#038;rel=0&#038;autohide=2&#038;theme=dark&#038;\" class=\"__youtube_prefs__ epyt-facade epyt-is-override  no-lazyload\" data-epautoplay=\"1\" ><img data-recalc-dims=\"1\" decoding=\"async\" data-spai-excluded=\"true\" class=\"epyt-facade-poster skip-lazy\" loading=\"lazy\"  alt=\"Gabrielle Aplin - Nothing Really Matters  (Official Video)\"  src=\"https:\/\/i0.wp.com\/i.ytimg.com\/vi\/tmqFcv9NkBk\/maxresdefault.jpg?w=640&#038;ssl=1\"  \/><button class=\"epyt-facade-play\" aria-label=\"Play\"><svg data-no-lazy=\"1\" height=\"100%\" version=\"1.1\" viewBox=\"0 0 68 48\" width=\"100%\"><path class=\"ytp-large-play-button-bg\" d=\"M66.52,7.74c-0.78-2.93-2.49-5.41-5.42-6.19C55.79,.13,34,0,34,0S12.21,.13,6.9,1.55 C3.97,2.33,2.27,4.81,1.48,7.74C0.06,13.05,0,24,0,24s0.06,10.95,1.48,16.26c0.78,2.93,2.49,5.41,5.42,6.19 C12.21,47.87,34,48,34,48s21.79-0.13,27.1-1.55c2.93-0.78,4.64-3.26,5.42-6.19C67.94,34.95,68,24,68,24S67.94,13.05,66.52,7.74z\" fill=\"#f00\"><\/path><path d=\"M 45,24 27,14 27,34\" fill=\"#fff\"><\/path><\/svg><\/button><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Gabrielle Aplin has released the music video for new single, &#8216;Nothing Really Matters&#8217;.<\/p>\n","protected":false},"author":2,"featured_media":49607,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[7,9,640],"tags":[951,77,370,1945,20278,78,304],"class_list":["post-49606","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-music","category-new-releases","category-videos","tag-gabrielle-aplin","tag-new-release","tag-new-single","tag-new-video","tag-nothing-really-matters","tag-singer","tag-songwriter"],"jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/p5yMhl-cU6","jetpack-related-posts":[{"id":48349,"url":"https:\/\/essentiallypop.com\/epop\/2019\/03\/gabrielle-aplin-releases-brand-new-single-nothing-really-matters\/","url_meta":{"origin":49606,"position":0},"title":"Gabrielle Aplin releases brand new single &#8216;Nothing Really Matters&#8217;","author":"Lisa Hafey","date":"27\/03\/2019","format":false,"excerpt":"Gabrielle Aplin has today released her new single, 'Nothing Really Matters', a celebration of positivity and self-love.","rel":"","context":"In &quot;Festivals&quot;","block_context":{"text":"Festivals","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/festivals\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/03\/gabrielle-aplin-2.jpg?fit=1200%2C1200&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/03\/gabrielle-aplin-2.jpg?fit=1200%2C1200&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/03\/gabrielle-aplin-2.jpg?fit=1200%2C1200&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/03\/gabrielle-aplin-2.jpg?fit=1200%2C1200&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/03\/gabrielle-aplin-2.jpg?fit=1200%2C1200&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":58189,"url":"https:\/\/essentiallypop.com\/epop\/2019\/12\/gabrielle-aplin-releases-multilingual-like-you-say-you-do-lyric-video\/","url_meta":{"origin":49606,"position":1},"title":"Gabrielle Aplin Releases Multilingual &#8216;Like You Say You Do&#8217; Lyric Video","author":"Essentially Pop","date":"09\/12\/2019","format":false,"excerpt":"Gabrielle Aplin has released a multilingual lyric video for her new single \u2018Like You Say You Do\u2019, taken from her forthcoming third album 'Dear Happy', which is out January 17th via AWAL, and her own label, Never Fade Records.","rel":"","context":"In &quot;Music&quot;","block_context":{"text":"Music","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/12\/Gabrielle-Aplin1.jpg?fit=800%2C1200&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/12\/Gabrielle-Aplin1.jpg?fit=800%2C1200&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/12\/Gabrielle-Aplin1.jpg?fit=800%2C1200&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/12\/Gabrielle-Aplin1.jpg?fit=800%2C1200&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":58304,"url":"https:\/\/essentiallypop.com\/epop\/2019\/12\/gabrielle-aplin-releases-brand-new-song-magic\/","url_meta":{"origin":49606,"position":2},"title":"Gabrielle Aplin Releases Brand New Song &#8216;Magic&#8217;","author":"Essentially Pop","date":"13\/12\/2019","format":false,"excerpt":"Gabrielle Aplin has released the brand new song \u2018Magic\u2019, taken from her forthcoming new album, 'Dear Happy' out January 17th via AWAL and her own label Never Fade Records. \u2018Magic\u2019 is a beautiful pop song, which features bright electronics and chiming percussion as Gabrielle\u2019s dreamy vocals reflect the benefits of\u2026","rel":"","context":"In &quot;Concerts&quot;","block_context":{"text":"Concerts","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/concerts\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/12\/gabrielle-aplin-3.jpg?fit=798%2C1000&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/12\/gabrielle-aplin-3.jpg?fit=798%2C1000&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/12\/gabrielle-aplin-3.jpg?fit=798%2C1000&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/12\/gabrielle-aplin-3.jpg?fit=798%2C1000&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":56766,"url":"https:\/\/essentiallypop.com\/epop\/2019\/10\/gabrielle-aplin-releases-brand-new-single-like-you-say-you-do\/","url_meta":{"origin":49606,"position":3},"title":"Gabrielle Aplin Releases Brand New Single &#8216;Like You Say You Do&#8217;","author":"Essentially Pop","date":"25\/10\/2019","format":false,"excerpt":"Gabrielle Aplin has released her brand new single \u2018Like You Say You Do\u2019. 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'DEAR HAPPY' BRAND NEW ALBUM DUE FOR RELEASE JANUARY 17th.","rel":"","context":"In &quot;Concerts&quot;","block_context":{"text":"Concerts","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/concerts\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/09\/Gabrielle-Aplin-and-JP-Cooper.jpg?fit=1200%2C900&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/09\/Gabrielle-Aplin-and-JP-Cooper.jpg?fit=1200%2C900&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/09\/Gabrielle-Aplin-and-JP-Cooper.jpg?fit=1200%2C900&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/09\/Gabrielle-Aplin-and-JP-Cooper.jpg?fit=1200%2C900&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/09\/Gabrielle-Aplin-and-JP-Cooper.jpg?fit=1200%2C900&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":55100,"url":"https:\/\/essentiallypop.com\/epop\/2019\/09\/gabrielle-aplin-announces-brand-new-album-dear-happy\/","url_meta":{"origin":49606,"position":5},"title":"Gabrielle Aplin Announces Brand New Album &#8216;Dear Happy&#8217;","author":"Essentially Pop","date":"14\/09\/2019","format":false,"excerpt":"Gabrielle Aplin has announced the release of her forthcoming third album 'Dear Happy', due for release on January 17th via AWAL and her own label Never Fade Records.","rel":"","context":"In &quot;Concerts&quot;","block_context":{"text":"Concerts","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/concerts\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/09\/gabrielle-aplin-1.jpg?fit=1200%2C1200&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/09\/gabrielle-aplin-1.jpg?fit=1200%2C1200&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/09\/gabrielle-aplin-1.jpg?fit=1200%2C1200&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/09\/gabrielle-aplin-1.jpg?fit=1200%2C1200&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/09\/gabrielle-aplin-1.jpg?fit=1200%2C1200&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2019\/05\/gabrielle-Aplin.jpg?fit=1200%2C800&ssl=1","_links":{"self":[{"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/posts\/49606","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/comments?post=49606"}],"version-history":[{"count":0,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/posts\/49606\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/media\/49607"}],"wp:attachment":[{"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/media?parent=49606"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/categories?post=49606"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/tags?post=49606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}