{"id":14346,"date":"2015-10-08T12:36:45","date_gmt":"2015-10-08T11:36:45","guid":{"rendered":"http:\/\/essentiallypop.com\/epop\/?p=14346"},"modified":"2016-06-19T13:40:41","modified_gmt":"2016-06-19T12:40:41","slug":"stereotribes-to-launch-exciting-development-hub","status":"publish","type":"post","link":"https:\/\/essentiallypop.com\/epop\/2015\/10\/stereotribes-to-launch-exciting-development-hub\/","title":{"rendered":"Stereotribes To Launch Exciting Development Hub!"},"content":{"rendered":"<h4 style=\"text-align: justify;\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"14347\" data-permalink=\"https:\/\/essentiallypop.com\/epop\/2015\/10\/stereotribes-to-launch-exciting-development-hub\/stereotribes1\/\" data-orig-file=\"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/10\/Stereotribes1.png?fit=879%2C490&amp;ssl=1\" data-orig-size=\"879,490\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Stereotribes1\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/10\/Stereotribes1.png?fit=640%2C357&amp;ssl=1\" class=\"size-full wp-image-14347 aligncenter\" src=\"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/10\/Stereotribes1.png?resize=640%2C357&#038;ssl=1\" alt=\"Stereotribes1\" width=\"640\" height=\"357\" \/><\/h4>\n<h4 style=\"text-align: justify;\"><strong>Stereotribes aims, in an age where aspiring artists can record an album in their own bedroom, to reach their fans &#8211; their tribes, if you like &#8211; in the same way.<br \/>\n<\/strong><\/h4>\n<p style=\"text-align: justify;\">Stereotribes is a new crowdfunding platform &#8211; it&#8217;s Kickstarter meets Bandcamp &#8211; and then some. A promotional platform for artists, combining an audience development hub, integrated into a crowdfunding engine. User friendly, Stereotribes hopes to soon become an integral part of amplifying the passion of any musician.<\/p>\n<p style=\"text-align: justify;\">By reaching out to the broader spectrum of the entertainment and creative industries, Stereotribes hopes to set itself apart from other crowdfunding artist sites. And it&#8217;s not just artists they&#8217;re targetting: Stereotribes can be used to fund any music-related products; music documentaries, music apps and channels, biographies of musicians, merchandise &#8211; even music therapy!<\/p>\n<p style=\"text-align: justify;\">Coined by founder &amp; CEO Travers Lee, &#8216;Tribefunding&#8217;\u00a0Tribefunding is here to stay and continued developments within the digital consumption process are ensuring it\u2019s destined to be the future. Stereotribes places the \u2018Tribe\u2019 at the centre of the experience, creating amplification from connected passion.<\/p>\n<p style=\"text-align: justify;\">Travers Lee says:<\/p>\n<blockquote><p><strong><em>\u201c<\/em><\/strong><em>Tribefunding combines the power of crowdfunding, with real human support and a long term mission to create self sustainability for passionate music tribes. Musicians may play to \u2018crowds&#8217;, but their inspiration comes from engaging with their &#8216;tribes&#8217;. Stereotribes is working at ground level, playing and communicating with the tribes, because all the brilliant things I&#8217;ve experienced in music are due to inspiration, collaboration, hard work and loads of fun!&#8221;<\/em><\/p><\/blockquote>\n<p style=\"text-align: justify;\">In the 90s Travers stepped into the &#8216;dot-com&#8217; boom, becoming a web designer and building one of the top digital design businesses in Brisbane catering to the music &amp; entertainment industry. In 2005, he moved to London and became the senior technical &amp; creative designer for an international fashion e-commerce company.<\/p>\n<p style=\"text-align: justify;\">He moved to the Middle East in 2010, launching the digital department for Qatar Museums (QM). Over the next four years he co-launched the Google Arts programme, led Qatar\u2019s National strategy to support Arts Education, created and led Qatar&#8217;s first museum membership programme and became a Cultural Ambassador, selected by the Chairperson of QM, H.E. Sheikha Al-Mayassa, for his contribution to arts and culture. His digital team went on to build one of the largest museum social media communities in the world.<\/p>\n<p style=\"text-align: justify;\">With 20 years as a professional musician, entrepreneur, marketer and digital strategist,\u00a0Travers hopes to take over the world with his Stereotribes vision. Travers has his own tribe of dedicated international industry experts coming from the music industry, technology, communications, branding and design spheres. Together they are creating a relevant and personal music crowdfunding hub to benefit ALL music tribes.<\/p>\n<p style=\"text-align: justify;\">You can find Stereotribes online on their <a href=\"http:\/\/http:\/\/www.stereotribes.com\" target=\"_blank\">Website<\/a>, <a href=\"https:\/\/www.facebook.com\/stereotribes\" target=\"_blank\">Facebook<\/a>, <a href=\"https:\/\/twitter.com\/stereotribes\" target=\"_blank\">Twitter<\/a>, and <a href=\"http:\/\/bit.ly\/1IiwUTx\" target=\"_blank\">Youtube<\/a>.<\/p>\n<p style=\"text-align: justify;\">Stereotribes will be launching their new platform at Alleycat, London, on October 23, starting at 7pm. Entertainment will be provided by the fantastic Glen Matlock (original memeber of The Sex Pistols), who will be performing a special acoustic set, as well as more amazing live acts and DJ sets yet to be announced.<\/p>\n<h2 style=\"text-align: center;\"><strong>We have TWO tickets to give away for the event &#8211; which includes a Meet and Greet with Glen Matlock!<\/strong><\/h2>\n<h4 style=\"text-align: center;\">To win a Meet and Greet with Glen, answer the following simple question.<\/h4>\n<h4 style=\"text-align: center;\"><strong><em>What band was Glen Matlock an original member of?<\/em><\/strong><\/h4>\n<h4 style=\"text-align: center;\"><strong>Please send your answer to essentiallypop1@gmail.com by 5pm UK time Monday 12 October.<\/strong><\/h4>\n","protected":false},"excerpt":{"rendered":"<p>Stereotribes aims, in an age where aspiring artists can record an album in their own bedroom, to reach their tribes in the same way.<\/p>\n<div class='heateor_sss_sharing_container heateor_sss_vertical_sharing heateor_sss_bottom_sharing' style='width:39px;left: -10px;top: 100px;-webkit-box-shadow:none;box-shadow:none;' data-heateor-sss-href='https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/posts\/14346'><div class=\"heateor_sss_sharing_ul\"><a aria-label=\"Facebook\" class=\"heateor_sss_facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fessentiallypop.com%2Fepop%2Fwp-json%2Fwp%2Fv2%2Fposts%2F14346\" title=\"Facebook\" rel=\"nofollow noopener\" target=\"_blank\" style=\"font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle\"><span class=\"heateor_sss_svg\" style=\"background-color:#0765FE;width:35px;height:35px;margin:0;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box\"><svg style=\"display:block;\" focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"100%\" height=\"100%\" viewBox=\"0 0 32 32\"><path fill=\"#fff\" d=\"M28 16c0-6.627-5.373-12-12-12S4 9.373 4 16c0 5.628 3.875 10.35 9.101 11.647v-7.98h-2.474V16H13.1v-1.58c0-4.085 1.849-5.978 5.859-5.978.76 0 2.072.15 2.608.298v3.325c-.283-.03-.775-.045-1.386-.045-1.967 0-2.728.745-2.728 2.683V16h3.92l-.673 3.667h-3.247v8.245C23.395 27.195 28 22.135 28 16Z\"><\/path><\/svg><\/span><\/a><a aria-label=\"Twitter\" class=\"heateor_sss_button_twitter\" href=\"https:\/\/twitter.com\/intent\/tweet?via=essentiallypop&text=%20-%20Pop%20essentials%20and%20a%20little%20bit%20more&url=https%3A%2F%2Fessentiallypop.com%2Fepop%2Fwp-json%2Fwp%2Fv2%2Fposts%2F14346\" title=\"Twitter\" rel=\"nofollow noopener\" target=\"_blank\" style=\"font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle\"><span class=\"heateor_sss_svg heateor_sss_s__default heateor_sss_s_twitter\" style=\"background-color:#55acee;width:35px;height:35px;margin:0;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box\"><svg style=\"display:block;\" focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"100%\" height=\"100%\" viewBox=\"-4 -4 39 39\"><path d=\"M28 8.557a9.913 9.913 0 0 1-2.828.775 4.93 4.93 0 0 0 2.166-2.725 9.738 9.738 0 0 1-3.13 1.194 4.92 4.92 0 0 0-3.593-1.55 4.924 4.924 0 0 0-4.794 6.049c-4.09-.21-7.72-2.17-10.15-5.15a4.942 4.942 0 0 0-.665 2.477c0 1.71.87 3.214 2.19 4.1a4.968 4.968 0 0 1-2.23-.616v.06c0 2.39 1.7 4.38 3.952 4.83-.414.115-.85.174-1.297.174-.318 0-.626-.03-.928-.086a4.935 4.935 0 0 0 4.6 3.42 9.893 9.893 0 0 1-6.114 2.107c-.398 0-.79-.023-1.175-.068a13.953 13.953 0 0 0 7.55 2.213c9.056 0 14.01-7.507 14.01-14.013 0-.213-.005-.426-.015-.637.96-.695 1.795-1.56 2.455-2.55z\" fill=\"#fff\"><\/path><\/svg><\/span><\/a><a aria-label=\"Tumblr\" class=\"heateor_sss_button_tumblr\" href=\"https:\/\/www.tumblr.com\/widgets\/share\/tool?posttype=link&canonicalUrl=https%3A%2F%2Fessentiallypop.com%2Fepop%2Fwp-json%2Fwp%2Fv2%2Fposts%2F14346&title=%20-%20Pop%20essentials%20and%20a%20little%20bit%20more&caption=\" title=\"Tumblr\" rel=\"nofollow noopener\" target=\"_blank\" style=\"font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle\"><span class=\"heateor_sss_svg aheateor_sss_s__default heateor_sss_s_tumblr\" style=\"background-color:#29435d;width:35px;height:35px;margin:0;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box\"><svg style=\"display:block;\" focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"100%\" height=\"100%\" viewBox=\"-2 -2 36 36\"><path fill=\"#fff\" d=\"M20.775 21.962c-.37.177-1.08.33-1.61.345-1.598.043-1.907-1.122-1.92-1.968v-6.217h4.007V11.1H17.26V6.02h-2.925s-.132.044-.144.15c-.17 1.556-.895 4.287-3.923 5.378v2.578h2.02v6.522c0 2.232 1.647 5.404 5.994 5.33 1.467-.025 3.096-.64 3.456-1.17l-.96-2.846z\"\/><\/svg><\/span><\/a><a aria-label=\"Linkedin\" class=\"heateor_sss_button_linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fessentiallypop.com%2Fepop%2Fwp-json%2Fwp%2Fv2%2Fposts%2F14346\" title=\"Linkedin\" rel=\"nofollow noopener\" target=\"_blank\" style=\"font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle\"><span class=\"heateor_sss_svg heateor_sss_s__default heateor_sss_s_linkedin\" style=\"background-color:#0077b5;width:35px;height:35px;margin:0;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box\"><svg style=\"display:block;\" focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"100%\" height=\"100%\" viewBox=\"0 0 32 32\"><path d=\"M6.227 12.61h4.19v13.48h-4.19V12.61zm2.095-6.7a2.43 2.43 0 0 1 0 4.86c-1.344 0-2.428-1.09-2.428-2.43s1.084-2.43 2.428-2.43m4.72 6.7h4.02v1.84h.058c.56-1.058 1.927-2.176 3.965-2.176 4.238 0 5.02 2.792 5.02 6.42v7.395h-4.183v-6.56c0-1.564-.03-3.574-2.178-3.574-2.18 0-2.514 1.7-2.514 3.46v6.668h-4.187V12.61z\" fill=\"#fff\"><\/path><\/svg><\/span><\/a><a aria-label=\"Reddit\" class=\"heateor_sss_button_reddit\" href=\"https:\/\/reddit.com\/submit?url=https%3A%2F%2Fessentiallypop.com%2Fepop%2Fwp-json%2Fwp%2Fv2%2Fposts%2F14346&title=%20-%20Pop%20essentials%20and%20a%20little%20bit%20more\" title=\"Reddit\" rel=\"nofollow noopener\" target=\"_blank\" style=\"font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle\"><span class=\"heateor_sss_svg heateor_sss_s__default heateor_sss_s_reddit\" style=\"background-color:#ff5700;width:35px;height:35px;margin:0;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box\"><svg style=\"display:block;\" focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"100%\" height=\"100%\" viewBox=\"-3.5 -3.5 39 39\"><path d=\"M28.543 15.774a2.953 2.953 0 0 0-2.951-2.949 2.882 2.882 0 0 0-1.9.713 14.075 14.075 0 0 0-6.85-2.044l1.38-4.349 3.768.884a2.452 2.452 0 1 0 .24-1.176l-4.274-1a.6.6 0 0 0-.709.4l-1.659 5.224a14.314 14.314 0 0 0-7.316 2.029 2.908 2.908 0 0 0-1.872-.681 2.942 2.942 0 0 0-1.618 5.4 5.109 5.109 0 0 0-.062.765c0 4.158 5.037 7.541 11.229 7.541s11.22-3.383 11.22-7.541a5.2 5.2 0 0 0-.053-.706 2.963 2.963 0 0 0 1.427-2.51zm-18.008 1.88a1.753 1.753 0 0 1 1.73-1.74 1.73 1.73 0 0 1 1.709 1.74 1.709 1.709 0 0 1-1.709 1.711 1.733 1.733 0 0 1-1.73-1.711zm9.565 4.968a5.573 5.573 0 0 1-4.081 1.272h-.032a5.576 5.576 0 0 1-4.087-1.272.6.6 0 0 1 .844-.854 4.5 4.5 0 0 0 3.238.927h.032a4.5 4.5 0 0 0 3.237-.927.6.6 0 1 1 .844.854zm-.331-3.256a1.726 1.726 0 1 1 1.709-1.712 1.717 1.717 0 0 1-1.712 1.712z\" fill=\"#fff\"\/><\/svg><\/span><\/a><a aria-label=\"Whatsapp\" class=\"heateor_sss_whatsapp\" href=\"https:\/\/api.whatsapp.com\/send?text=%20-%20Pop%20essentials%20and%20a%20little%20bit%20more%20https%3A%2F%2Fessentiallypop.com%2Fepop%2Fwp-json%2Fwp%2Fv2%2Fposts%2F14346\" title=\"Whatsapp\" rel=\"nofollow noopener\" target=\"_blank\" style=\"font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle\"><span class=\"heateor_sss_svg\" style=\"background-color:#55eb4c;width:35px;height:35px;margin:0;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box\"><svg style=\"display:block;\" focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"100%\" height=\"100%\" viewBox=\"-6 -5 40 40\"><path class=\"heateor_sss_svg_stroke heateor_sss_no_fill\" stroke=\"#fff\" stroke-width=\"2\" fill=\"none\" d=\"M 11.579798566743314 24.396926207859085 A 10 10 0 1 0 6.808479557110079 20.73576436351046\"><\/path><path d=\"M 7 19 l -1 6 l 6 -1\" class=\"heateor_sss_no_fill heateor_sss_svg_stroke\" stroke=\"#fff\" stroke-width=\"2\" fill=\"none\"><\/path><path d=\"M 10 10 q -1 8 8 11 c 5 -1 0 -6 -1 -3 q -4 -3 -5 -5 c 4 -2 -1 -5 -1 -4\" fill=\"#fff\"><\/path><\/svg><\/span><\/a><a aria-label=\"Email\" class=\"heateor_sss_email\" href=\"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/posts\/14346\" onclick=\"event.preventDefault();window.open('mailto:?subject=' + decodeURIComponent('%20-%20Pop%20essentials%20and%20a%20little%20bit%20more').replace('&', '%26') + '&body=https%3A%2F%2Fessentiallypop.com%2Fepop%2Fwp-json%2Fwp%2Fv2%2Fposts%2F14346', '_blank')\" title=\"Email\" rel=\"noopener\" style=\"font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle\"><span class=\"heateor_sss_svg\" style=\"background-color:#649a3f;width:35px;height:35px;margin:0;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box\"><svg style=\"display:block;\" focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"100%\" height=\"100%\" viewBox=\"-.75 -.5 36 36\"><path d=\"M 5.5 11 h 23 v 1 l -11 6 l -11 -6 v -1 m 0 2 l 11 6 l 11 -6 v 11 h -22 v -11\" stroke-width=\"1\" fill=\"#fff\"><\/path><\/svg><\/span><\/a><a aria-label=\"Bluesky\" class=\"heateor_sss_button_bluesky\" href=\"https:\/\/bsky.app\/intent\/compose?text=%20-%20Pop%20essentials%20and%20a%20little%20bit%20more%20https%3A%2F%2Fessentiallypop.com%2Fepop%2Fwp-json%2Fwp%2Fv2%2Fposts%2F14346\" title=\"Bluesky\" rel=\"nofollow noopener\" target=\"_blank\" style=\"font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle\"><span class=\"heateor_sss_svg heateor_sss_s__default heateor_sss_s_bluesky\" style=\"background-color:#0085ff;width:35px;height:35px;margin:0;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box\"><svg width=\"100%\" height=\"100%\" style=\"display:block;\" focusable=\"false\" aria-hidden=\"true\" viewBox=\"-3 -3 38 38\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M16 14.903c-.996-1.928-3.709-5.521-6.231-7.293C7.353 5.912 6.43 6.206 5.827 6.478 5.127 6.793 5 7.861 5 8.49s.346 5.155.572 5.91c.747 2.496 3.404 3.34 5.851 3.07.125-.02.252-.036.38-.052-.126.02-.253.037-.38.051-3.586.529-6.771 1.83-2.594 6.457 4.595 4.735 6.297-1.015 7.171-3.93.874 2.915 1.88 8.458 7.089 3.93 3.911-3.93 1.074-5.928-2.512-6.457a8.122 8.122 0 0 1-.38-.051c.128.016.255.033.38.051 2.447.271 5.104-.573 5.85-3.069.227-.755.573-5.281.573-5.91 0-.629-.127-1.697-.827-2.012-.604-.271-1.526-.566-3.942 1.132-2.522 1.772-5.235 5.365-6.231 7.293Z\" fill=\"#fff\"\/><\/svg><\/span><\/a><a aria-label=\"Threads\" class=\"heateor_sss_button_threads\" href=\"https:\/\/www.threads.net\/intent\/post?text=%20-%20Pop%20essentials%20and%20a%20little%20bit%20more%20https%3A%2F%2Fessentiallypop.com%2Fepop%2Fwp-json%2Fwp%2Fv2%2Fposts%2F14346\" title=\"Threads\" rel=\"nofollow noopener\" target=\"_blank\" style=\"font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle\"><span class=\"heateor_sss_svg heateor_sss_s__default heateor_sss_s_threads\" style=\"background-color:#000;width:35px;height:35px;margin:0;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box\"><svg width=\"100%\" height=\"100%\" style=\"display:block;\" focusable=\"false\" aria-hidden=\"true\" viewBox=\"-100 -100 648 712\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path fill=\"#fff\" d=\"M331.5 235.7c2.2 .9 4.2 1.9 6.3 2.8c29.2 14.1 50.6 35.2 61.8 61.4c15.7 36.5 17.2 95.8-30.3 143.2c-36.2 36.2-80.3 52.5-142.6 53h-.3c-70.2-.5-124.1-24.1-160.4-70.2c-32.3-41-48.9-98.1-49.5-169.6V256v-.2C17 184.3 33.6 127.2 65.9 86.2C102.2 40.1 156.2 16.5 226.4 16h.3c70.3 .5 124.9 24 162.3 69.9c18.4 22.7 32 50 40.6 81.7l-40.4 10.8c-7.1-25.8-17.8-47.8-32.2-65.4c-29.2-35.8-73-54.2-130.5-54.6c-57 .5-100.1 18.8-128.2 54.4C72.1 146.1 58.5 194.3 58 256c.5 61.7 14.1 109.9 40.3 143.3c28 35.6 71.2 53.9 128.2 54.4c51.4-.4 85.4-12.6 113.7-40.9c32.3-32.2 31.7-71.8 21.4-95.9c-6.1-14.2-17.1-26-31.9-34.9c-3.7 26.9-11.8 48.3-24.7 64.8c-17.1 21.8-41.4 33.6-72.7 35.3c-23.6 1.3-46.3-4.4-63.9-16c-20.8-13.8-33-34.8-34.3-59.3c-2.5-48.3 35.7-83 95.2-86.4c21.1-1.2 40.9-.3 59.2 2.8c-2.4-14.8-7.3-26.6-14.6-35.2c-10-11.7-25.6-17.7-46.2-17.8H227c-16.6 0-39 4.6-53.3 26.3l-34.4-23.6c19.2-29.1 50.3-45.1 87.8-45.1h.8c62.6 .4 99.9 39.5 103.7 107.7l-.2 .2zm-156 68.8c1.3 25.1 28.4 36.8 54.6 35.3c25.6-1.4 54.6-11.4 59.5-73.2c-13.2-2.9-27.8-4.4-43.4-4.4c-4.8 0-9.6 .1-14.4 .4c-42.9 2.4-57.2 23.2-56.2 41.8l-.1 .1z\"><\/path><\/svg><\/span><\/a><a class=\"heateor_sss_more\" aria-label=\"More\" title=\"More\" rel=\"nofollow noopener\" style=\"font-size: 32px!important;border:0;box-shadow:none;display:inline-block!important;font-size:16px;padding:0 4px;vertical-align: middle;display:inline;\" href=\"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/posts\/14346\" onclick=\"event.preventDefault()\"><span class=\"heateor_sss_svg\" style=\"background-color:#ee8e2d;width:35px;height:35px;margin:0;display:inline-block!important;opacity:1;float:left;font-size:32px!important;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;display:inline;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box;\" onclick=\"heateorSssMoreSharingPopup(this, 'https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/posts\/14346', '%20-%20Pop%20essentials%20and%20a%20little%20bit%20more', '' )\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" viewBox=\"-.3 0 32 32\" version=\"1.1\" width=\"100%\" height=\"100%\" style=\"display:block;\" xml:space=\"preserve\"><g><path fill=\"#fff\" d=\"M18 14V8h-4v6H8v4h6v6h4v-6h6v-4h-6z\" fill-rule=\"evenodd\"><\/path><\/g><\/svg><\/span><\/a><\/div><div class=\"heateorSssClear\"><\/div><\/div>","protected":false},"author":7,"featured_media":14352,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[6067],"tags":[3083,3081,859,3079,3082,3080],"class_list":["post-14346","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archived-competitions","tag-crowdfunding","tag-glen-matlock","tag-launch","tag-stereotribes","tag-the-sex-pistols","tag-travers-lee"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/10\/stereotribes2.jpg?fit=600%2C600&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p5yMhl-3Jo","jetpack-related-posts":[{"id":15162,"url":"https:\/\/essentiallypop.com\/epop\/2015\/11\/stereotribes-launch-alleycat-london\/","url_meta":{"origin":14346,"position":0},"title":"Stereotribes Launch, Alleycat, London","author":"Essentially Pop","date":"02\/11\/2015","format":false,"excerpt":"We attended the launch of Stereotribes' music platform on 23 October, at London's famous Alleycat venue.","rel":"","context":"In &quot;General&quot;","block_context":{"text":"General","link":"https:\/\/essentiallypop.com\/epop\/category\/general\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/11\/BIMM-students-1.png?fit=600%2C449&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/11\/BIMM-students-1.png?fit=600%2C449&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/11\/BIMM-students-1.png?fit=600%2C449&ssl=1&resize=525%2C300 1.5x"},"classes":[]},{"id":14650,"url":"https:\/\/essentiallypop.com\/epop\/2015\/10\/stereotribes-more-than-just-a-crowdfunding-platform\/","url_meta":{"origin":14346,"position":1},"title":"Stereotribes: More Than Just a Crowdfunding Platform","author":"Lisa Hafey","date":"19\/10\/2015","format":false,"excerpt":"We recently spoke about Stereotribes, a new crowdfunding concept, the brainchild of Travers Lee. Today we have had the opportunity to speak to Travers.","rel":"","context":"In &quot;Interviews&quot;","block_context":{"text":"Interviews","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/interviews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/10\/Stereotribes-3.png?fit=477%2C500&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":16001,"url":"https:\/\/essentiallypop.com\/epop\/2015\/12\/heart-beat-electric-carousel-stereotribes-rah-rah-room\/","url_meta":{"origin":14346,"position":2},"title":"&#8220;Heart Beat&#8221; &#8211; Electric Carousel &#038; Stereotribes at the Rah Rah Room","author":"Essentially Pop","date":"04\/12\/2015","format":false,"excerpt":"The Electric Carousel London and Stereotribes present HEART BEAT, a live musical feast to raise money for Crisis for Christmas, on 20th December at the Rah Rah Room London. Come and see 6 live bands, DJs and more.","rel":"","context":"In &quot;Concerts&quot;","block_context":{"text":"Concerts","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/concerts\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/12\/stereotribes-rah-rah-room.jpg?fit=1200%2C603&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/12\/stereotribes-rah-rah-room.jpg?fit=1200%2C603&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/12\/stereotribes-rah-rah-room.jpg?fit=1200%2C603&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/12\/stereotribes-rah-rah-room.jpg?fit=1200%2C603&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/12\/stereotribes-rah-rah-room.jpg?fit=1200%2C603&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":14438,"url":"https:\/\/essentiallypop.com\/epop\/2015\/10\/superbrands-to-superfans-seminar-at-henley-business-college\/","url_meta":{"origin":14346,"position":3},"title":"&#8216;SuperBrands to SuperFans&#8217; &#8211; Henley Business College","author":"Essentially Pop","date":"12\/10\/2015","format":false,"excerpt":"Henley Business College, part of Reading University, was the venue for last week's 'Super Brand to Super Fan' seminar.","rel":"","context":"In &quot;Editorial&quot;","block_context":{"text":"Editorial","link":"https:\/\/essentiallypop.com\/epop\/category\/editorial\/"},"img":{"alt_text":"superfans","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/10\/superfans.jpg?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/10\/superfans.jpg?resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/10\/superfans.jpg?resize=525%2C300 1.5x"},"classes":[]},{"id":14117,"url":"https:\/\/essentiallypop.com\/epop\/2015\/09\/the-drifters-visit-guildford-for-eagle-fm-competition\/","url_meta":{"origin":14346,"position":4},"title":"The Drifters Visit Guildford for Eagle FM Competition","author":"Lisa Hafey","date":"25\/09\/2015","format":false,"excerpt":"With hits including 'Saturday night at The Movies', 'Up On The Roof', 'Save The Last Dance', 'Come On Over to My Place', 'Under The Boardwalk', legendary band The Drifters will visit The Academy of Contemporary Music, Guildford on November 4.","rel":"","context":"In &quot;Music&quot;","block_context":{"text":"Music","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/09\/the-drifters-event.jpg?fit=584%2C323&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/09\/the-drifters-event.jpg?fit=584%2C323&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2015\/09\/the-drifters-event.jpg?fit=584%2C323&ssl=1&resize=525%2C300 1.5x"},"classes":[]},{"id":31741,"url":"https:\/\/essentiallypop.com\/epop\/2017\/12\/jive64-release-new-single-side-by-side-in-support-of-lgbtq-rights\/","url_meta":{"origin":14346,"position":5},"title":"JIVE64 Release New Single &#8216;Side By Side&#8217; In Support Of LGBTQ Rights","author":"Lisa Hafey","date":"08\/12\/2017","format":false,"excerpt":"With influences including synth pop and modern day electro, JIVE64's new single, 'Side By Side' is the centre of their campaign which aims to raise money and awareness for the suffering and lack of human rights of the LGBT community in Chechnya.","rel":"","context":"In &quot;New Artists&quot;","block_context":{"text":"New Artists","link":"https:\/\/essentiallypop.com\/epop\/category\/music\/new-artists\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2017\/12\/image-8.png?fit=1200%2C1200&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2017\/12\/image-8.png?fit=1200%2C1200&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2017\/12\/image-8.png?fit=1200%2C1200&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2017\/12\/image-8.png?fit=1200%2C1200&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/essentiallypop.com\/epop\/wp-content\/uploads\/2017\/12\/image-8.png?fit=1200%2C1200&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/posts\/14346","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/comments?post=14346"}],"version-history":[{"count":0,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/posts\/14346\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/media\/14352"}],"wp:attachment":[{"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/media?parent=14346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/categories?post=14346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/essentiallypop.com\/epop\/wp-json\/wp\/v2\/tags?post=14346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}