Author: Essentially Pop

There’s a lot of music out there - good music. At Essentially Pop our remit is that we cover music that deserves to be heard, with a particular focus on independent artists. That doesn't mean we won't cover your old favourites - rather we hope to give you some new favourites as well. We no longer accept unpaid PR agency work. We believe the creative arts have value, and this includes writing. As always, we will write about artists who contact us - or who we contact - for free - but we can no longer work free of charge for PR agencies. We work hard, we put in a lot of hours writing, and we ask that you respect that. Contact us for our very reasonable rates. Follow us on: Twitter, Google+, Tumblr, Pinterest, Instagram, Myspace, Facebook, Spotify, Youtube. Drop us an email on hello@essesntiallypop.com

‘Like Parent, Like Kid – Top Musicians Whose Offspring Are Following In Their Footsteps

April 12, 2021

Where does a love of music come from? Some people think it’s just an innate trait that you’re destined to develop, but there’s one trait that’s very common amongst the best musicians: they were brought up around music. We’re going to look at some of the best-known examples of that around today, looking at the kids who are picking up after their parents, striking out their own way in the music industry.

‘A Fortnite To Remember: Is Gaming the New Pop Music?

March 26, 2021

With the music industry being more fragmented than ever, youth culture has focused on an industry that is arguably more unified, the gaming industry. While 2020 was a year of uncertainty, the 12 months where we saw the coronavirus was also where video gaming became the pop culture phenomenon of all time, even overtaking music. But is this really the case? While only now we’ve seen prominent musicians connecting with their fans on a more personal level via social media, this something that gamers have been doing for a long time on platforms like Twitch. Why is gaming actually the new pop music? 

Is it Now Possible to Recreate the Las Vegas Experience at Home?

March 2, 2021

Las Vegas has long been known as the Entertainment Capital of the World, and it attracts nearly 50 million people every year. It may be best known for its casinos and gambling, but it also has a flourishing music scene. In recent years, though, the need for music and casino fans to make the long journey to the west of the USA may be waning. This is because there are various ways to get the same experience without having to hop on a plane.