OluDre – ‘Sikira’

Originally from Ibadan in Nigeria, but now living in London, OluDre’s music owes a lot to the two worlds he’s been a part of. His latest single, ‘Sikira’, was released on February 17.

OluDre’s style is called “Fuji hip-hop”, and is a fusion of hip-hop and the traditional music of Ibadan, Fuji Music. Fuji itself arose from the improvisational Ajisari musical tradition, a kind of music performed to wake Muslims to pray before dawn during Ramadan. OluDre has modified it and given it an urban, London-y feel, combined with the sound that dominates the UKs capital.

‘Sikira’ has an upbeat and enticing tune, with strong vocal melodies by OluDre and catchy rhythms. The track comes with a video illustrating the storyline of the song. The male lead is in love from afar with Sikira, a strong woman with whom he works in an office. All day long he’s thinking about Sikira; at the end of the day she leaves the office, casually giving him a wink as she goes. There’s a lot of humour in the video: The man daydreams of Sikira dancing in front of him while he’s in a shisha bar; when he comes to he realises the real life woman of his dreams has left her phone number for him.

‘Sikira’ was produced by London-based producer AyoBeatz. It’s available to download and stream from iTunes. Find OluDre online on Twitter, Instagram, SoundCloud, and YouTube.

About the author

Lisa has been writing for over 20 years, starting as the entertainment editor on her university newspaper. Since then she's written for Popwrapped, Maximum Pop, Celebmix, and ListenOnRepeat.

Lisa loves all good music, with particular fondness for Jedward and David Bowie. She's interviewed Edward Grimes (Jedward), Kevin Godley, Trevor Horn, Paul Young, Peter Cox (Go West), Brendan B Brown (Wheatus), Bruce Foxton (The Jam), among many many more. Lisa is also available for freelance writing - please email lisa@essentiallypop.com

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